NLN Earns Three Honorable Mentions in PR Daily’s Prestigious Annual Awards
NLN Earns Three Honorable Mentions in PR Daily’s Prestigious Annual Awards
League Lauded for Outstanding Website, Diversity, Equity & Inclusion Campaign & Nonprofit Communications
Washington, DC — The National League for Nursing is proud to be named among the year’s leaders in corporate and association communications, as a triple honoree in the Ragan Communications prestigious 2022 PR Daily Awards. The League was chosen from a wide range of entries in three categories: websites; diversity, equity and inclusion; and nonprofit communications.
NLN.org, the League’s recently relaunched website, earned a coveted Honorable Mention in the Website category under Blogs, Podcasts & Publications for superior design and content. The League website was also an Honorable Mention in the 2022 Nonprofit Communications Awards.
The site, which was redesigned by Eyedea Design Studio, integrates advanced technology into a visually appealing, intuitive navigation of the League’s professional development programs, events, and resources for an enhanced user experience across all levels of nursing education. Programming and implementation were handled by Results Direct.
Both vendor partners were retained and led by NLN Deputy Communications Officer Michael Keaton. The other members of the NLN Communications team provided key input into the design and helped to implement the website: Digital Marketing Manager India West and former Marketing and Communications Manager Anikia Brown.
The NLN’s third Honorable Mention was awarded for a General Campaign under the banner of Diversity, Equity & Inclusion (DE&I), Taking Aim Initiative: Structural Racism, Diversity, Equity, Inclusion, Implicit Bias, and Social Justice. This bold new professional development program was created in 2021 during a fraught time in race relations in America. The initiative addresses the destructive impact of structural racism and related broad societal inequities on access to and delivery of quality health care to communities of color.
Intended to enhance the preparation of nursing graduates at all levels of higher education to provide safe, effective care to patients, families, and communities at risk, Taking Aim was established with the support of AMN® Healthcare and the Elsevier Foundation. The initiative produced a year-long series of webinars, an interactive workshop and online resources, as well as a writing retreat for nurse educators to strengthen their skills.
“We were competing against major organizations and corporations for the 2022 PR Daily Awards, so these honors are a huge accomplishment. As the leading voice of nursing education, the National League for Nursing takes seriously the importance of strong communications. We are gratified to know that our messaging is coming through loud and clear, as judged by the highest industry standards that these professional awards represent,” said NLN Chair Kathleen Poindexter, PhD, RN, CNE, ANEF, interim associate dean of academic affairs at Michigan State University in Lansing.
“As in everything we do, National League for Nursing communications and marketing are a team effort across the entire organization. I extend heartfelt congratulations to our communications professionals, as well as to the other staff and volunteer leaders who contribute their talents and hard work to keeping our website fresh and user friendly. Congratulations also for the success of the timely Taking Aim initiative in support of our ongoing promotion of diversity, equity and inclusion in nursing education,” said NLN President and CEO Beverly Malone, PhD, RN, FAAN.
Each year, the PR Daily Awards showcase the top communications campaigns, events, initiatives, publications, websites, and more that proved vital to the success of organizations and clients. Ragan announced the 2022 award winners at a special awards dinner earlier this month at The Edison Ball Room in New York City. This celebratory evening lauded the best in PR from the past year.
For more information, visit NLN.org.#####
About the National League for Nursing
Dedicated to excellence in nursing, the National League for Nursing is the premier organization for nurse faculty and leaders in nursing education. The NLN offers professional development, networking opportunities, testing services, nursing research grants, and public policy initiatives to its nearly 45,000 individual and 1,100 institutional members, comprising nursing education programs across the spectrum of higher education and health care organizations. Learn more at NLN.org.